中(zhong)(zhong)濠(hao)酒(jiu)(jiu)(jiu)(jiu)店(dian)(dian)(dian)集(ji)團是一個聯合國際及(ji)國內資深酒(jiu)(jiu)(jiu)(jiu)店(dian)(dian)(dian)精英創立的,具有(you)國際視野和代表新型都市生活(huo)理念(nian)的酒(jiu)(jiu)(jiu)(jiu)店(dian)(dian)(dian)新秀。首創輕(qing)奢(she)酒(jiu)(jiu)(jiu)(jiu)店(dian)(dian)(dian)概念(nian),旗(qi)下擁有(you)三大子品(pin)牌和近10家(jia)中(zhong)(zhong)高端酒(jiu)(jiu)(jiu)(jiu)店(dian)(dian)(dian)(在營(ying)及(ji)在建),其中(zhong)(zhong)包(bao)括(kuo)中(zhong)(zhong)濠(hao)S酒(jiu)(jiu)(jiu)(jiu)店(dian)(dian)(dian)(旗(qi)艦級輕(qing)奢(she)酒(jiu)(jiu)(jiu)(jiu)店(dian)(dian)(dian),高端),中(zhong)(zhong)濠(hao)國際酒(jiu)(jiu)(jiu)(jiu)店(dian)(dian)(dian)(標準級輕(qing)奢(she)酒(jiu)(jiu)(jiu)(jiu)店(dian)(dian)(dian),高端)、中(zhong)(zhong)濠(hao)精致酒(jiu)(jiu)(jiu)(jiu)店(dian)(dian)(dian)(入門級輕(qing)奢(she)酒(jiu)(jiu)(jiu)(jiu)店(dian)(dian)(dian),中(zhong)(zhong)高端)。
中濠(hao)酒店集團(tuan)的(de)(de)英(ying)文名為BBHōL,BBHōL取自Born for Boutique Holiday(為精美時(shi)光(guang)而生(sheng)),集團(tuan)通過不斷探索現代“輕奢”生(sheng)活理(li)念(nian)并結合新(xin)的(de)(de)酒店經營(ying)之路,逐步打(da)造(zao)出了以(yi)“Boutique(精致的(de)(de)品(pin)質)、Benefits(親(qin)民的(de)(de)價格(ge))、Brief(簡(jian)約的(de)(de)設計)、Balmy(溫暖的(de)(de)服務(wu))、Bright(輕悅的(de)(de)氛(fen)圍)、Bazaar(優雅(ya)的(de)(de)格(ge)調)”為經營(ying)理(li)念(nian)的(de)(de)“6B輕奢體(ti)(ti)系”,旨在(zai)為現代品(pin)位人群提供(gong)更具質感氛(fen)圍的(de)(de)酒店體(ti)(ti)驗和更高品(pin)質生(sheng)活享(xiang)受(shou),目(mu)前在(zai)以(yi)深圳為代表的(de)(de)中國一線(xian)城市掀起一種“輕奢生(sheng)活”新(xin)風潮,成為現代都市商旅(lv)“輕奢生(sheng)活”的(de)(de)引領(ling)者和實踐(jian)者。