電(dian)視(shi)(shi)(shi)收(shou)視(shi)(shi)(shi)率(lv)是(shi)(shi)指某一時(shi)(shi)段(duan)內平均每(mei)分鐘(zhong)收(shou)看某電(dian)視(shi)(shi)(shi)頻道（或某電(dian)視(shi)(shi)(shi)節(jie)目(mu)）的(de)人數占(zhan)電(dian)視(shi)(shi)(shi)觀眾總(zong)人數的(de)百分比(bi)。作為“注意力經濟”時(shi)(shi)代的(de)重要量化指標(biao)，它是(shi)(shi)深(shen)入分析電(dian)視(shi)(shi)(shi)收(shou)視(shi)(shi)(shi)市場的(de)科學基礎。2018收(shou)視(shi)(shi)(shi)率(lv)最(zui)高(gao)的(de)電(dian)視(shi)(shi)(shi)劇是(shi)(shi)哪部？收(shou)視(shi)(shi)(shi)率(lv)最(zui)高(gao)的(de)綜藝節(jie)目(mu)是(shi)(shi)哪個節(jie)目(mu)？下面就(jiu)一起來看看尼爾森(sen)網聯(lian)發布的(de)2018全年電(dian)視(shi)(shi)(shi)臺收(shou)視(shi)(shi)(shi)率(lv)、電(dian)視(shi)(shi)(shi)劇收(shou)視(shi)(shi)(shi)率(lv)、綜藝節(jie)目(mu)收(shou)視(shi)(shi)(shi)率(lv)以及晚會節(jie)目(mu)收(shou)視(shi)(shi)(shi)率(lv)。