2021年伊(yi)(yi)(yi)百麗(li)(li)根據市(shi)場(chang)發(fa)展(zhan)和消費趨勢(shi)變化(hua),啟動品(pin)牌升級戰略(lve),由“伊(yi)(yi)(yi)百麗(li)(li)全(quan)屋(wu)定(ding)(ding)制”升級為“伊(yi)(yi)(yi)百麗(li)(li)輕奢(she)定(ding)(ding)制”,品(pin)牌VI形(xing)象(xiang)和門(men)(men)店(dian)(dian)(dian)SI形(xing)象(xiang)同步進(jin)(jin)行升級,并發(fa)布“好設計慧生活”的(de)廣(guang)告語。7月(yue)份全(quan)國廣(guang)大經(jing)銷商(shang)在(zai)(zai)經(jing)銷商(shang)年會時(shi)參觀公司新(xin)(xin)展(zhan)廳(ting),看到新(xin)(xin)的(de)輕奢(she)門(men)(men)店(dian)(dian)(dian)形(xing)象(xiang)后(hou)都備受鼓舞,紛(fen)(fen)紛(fen)(fen)擬(ni)定(ding)(ding)了(le)自己的(de)門(men)(men)店(dian)(dian)(dian)升級計劃(hua),不僅省(sheng)會門(men)(men)店(dian)(dian)(dian)率(lv)先進(jin)(jin)行了(le)升級,同時(shi)在(zai)(zai)全(quan)國縣級城市(shi),不僅老(lao)店(dian)(dian)(dian)進(jin)(jin)行重裝(zhuang)升級為伊(yi)(yi)(yi)百麗(li)(li)輕奢(she)定(ding)(ding)制店(dian)(dian)(dian),新(xin)(xin)店(dian)(dian)(dian)也紛(fen)(fen)紛(fen)(fen)也如(ru)雨后(hou)春(chun)筍般(ban)紛(fen)(fen)紛(fen)(fen)建(jian)店(dian)(dian)(dian)開業,成為當地(di)建(jian)材市(shi)場(chang)或建(jian)材街道最閃(shan)耀的(de)新(xin)(xin)星!
山西(xi)臨猗(yi)伊百(bai)麗(li)輕(qing)奢定制(zhi)店重裝開業一個月簽單12單
云(yun)南(nan)師(shi)宗伊百(bai)麗輕奢(she)定(ding)制店,新店開業21天接單22單
2021年(nian)伊百麗(li)(li)富有(you)輕奢感的10余款新產品(pin)閃耀(yao)上(shang)市,且榮(rong)(rong)譽滿貫(guan)碩果(guo)累(lei)累(lei),“瑪麗(li)(li)莎”系(xi)列(lie)產品(pin)榮(rong)(rong)獲新浪網(wang)和中國(guo)建博會(hui)聯合主編的《2020-2021年(nian)度(du)(du)中國(guo)家居精(jing)品(pin)年(nian)鑒》, “禪意(yi)東方”榮(rong)(rong)獲有(you)中國(guo)設(she)(she)計(ji)奧斯卡獎之(zhi)(zhi)稱的紅(hong)棉中國(guo)產品(pin)設(she)(she)計(ji)獎,“慕(mu)尚”系(xi)列(lie)榮(rong)(rong)獲喜馬拉雅(ya)之(zhi)(zhi)巔(dian)2021年(nian)度(du)(du)家居產品(pin)設(she)(she)計(ji)大獎和2021中國(guo)家居品(pin)牌力量“人氣產品(pin)獎” ,一度(du)(du)成(cheng)為行業內的產品(pin)風向標!
門店上樣的禪(chan)意東(dong)方(fang)系(xi)列樣柜(ju)
伊百麗2021年度新產品(pin)(pin)上市(shi)(shi)后,新產品(pin)(pin)成(cheng)為憑借(jie)高(gao)(gao)顏值獲得(de)當地高(gao)(gao)端的(de)(de)客戶的(de)(de)青睞,客戶進(jin)店量增(zeng)加,且(qie)在(zai)縣城市(shi)(shi)場所接訂單單值不斷(duan)(duan)創新高(gao)(gao),從17萬的(de)(de)訂單到40萬的(de)(de)訂單不斷(duan)(duan)涌(yong)現(xian),在(zai)消(xiao)費升級的(de)(de)需求(qiu)下好產品(pin)(pin)成(cheng)為終端門店進(jin)行競爭的(de)(de)有力武(wu)器!