維生(sheng)(sheng)素(su)(su)現已成為(wei)國際(ji)(ji)醫藥與保(bao)(bao)健品(pin)(pin)市(shi)場的主要大宗產品(pin)(pin)之一。據(ju)有關資料,20世紀末,全(quan)世界醫藥、營養保(bao)(bao)健品(pin)(pin)、食(shi)品(pin)(pin)、化妝品(pin)(pin)、飼料等行業每年消(xiao)耗的各種維生(sheng)(sheng)素(su)(su)原(yuan)料的市(shi)值已達(da)25億美(mei)元。在維生(sheng)(sheng)素(su)(su)家(jia)族中(zhong)(zhong)(zhong),維生(sheng)(sheng)素(su)(su)C、維生(sheng)(sheng)素(su)(su)E、維生(sheng)(sheng)素(su)(su)A已成為(wei)當(dang)今(jin)國際(ji)(ji)維生(sheng)(sheng)素(su)(su)市(shi)場上的三大支柱產品(pin)(pin),年銷售額合計約(yue)20億美(mei)元。巨(ju)大的市(shi)場空間,吸引了不少弄潮(chao)兒,也醞(yun)釀著變幻的風(feng)云。歷經(jing)多次洗牌,維生(sheng)(sheng)素(su)(su)市(shi)場格局日趨合理,中(zhong)(zhong)(zhong)國維生(sheng)(sheng)素(su)(su)生(sheng)(sheng)產企業也在風(feng)雨中(zhong)(zhong)(zhong)逐(zhu)漸走向成熟。
維(wei)(wei)(wei)(wei)生(sheng)(sheng)(sheng)(sheng)素(su)保(bao)(bao)健(jian)(jian)品(pin)(pin)市(shi)場(chang)(chang)正(zheng)快(kuai)速形成(cheng)(cheng),市(shi)場(chang)(chang)潛力十分廣(guang)闊。 隨著(zhu)公(gong)民(min)(min)生(sheng)(sheng)(sheng)(sheng)活水平的(de)提(ti)高,公(gong)民(min)(min)自身的(de)保(bao)(bao)健(jian)(jian)意(yi)識正(zheng)在(zai)不斷增(zeng)強。在(zai)國外,維(wei)(wei)(wei)(wei)生(sheng)(sheng)(sheng)(sheng)素(su)是最(zui)主(zhu)要(yao)的(de)營養保(bao)(bao)健(jian)(jian)品(pin)(pin),維(wei)(wei)(wei)(wei)生(sheng)(sheng)(sheng)(sheng)素(su)對維(wei)(wei)(wei)(wei)持(chi)人(ren)體健(jian)(jian)康的(de)作用有充分的(de)科(ke)學依據(ju),深入人(ren)心。根據(ju)統計,美國保(bao)(bao)健(jian)(jian)品(pin)(pin)市(shi)場(chang)(chang)中,維(wei)(wei)(wei)(wei)生(sheng)(sheng)(sheng)(sheng)素(su)產(chan)品(pin)(pin)市(shi)場(chang)(chang)規模為8-10億美元,占整個保(bao)(bao)健(jian)(jian)品(pin)(pin)市(shi)場(chang)(chang)15%的(de)份(fen)額。發生(sheng)(sheng)(sheng)(sheng)在(zai)中國和東南亞地區(qu)的(de)非(fei)典事件(jian),極大地促進了公(gong)民(min)(min)健(jian)(jian)康意(yi)識的(de)提(ti)高。維(wei)(wei)(wei)(wei)生(sheng)(sheng)(sheng)(sheng)素(su)產(chan)品(pin)(pin)作為最(zui)具有科(ke)學依據(ju)的(de)保(bao)(bao)健(jian)(jian)品(pin)(pin),迅速被廣(guang)大市(shi)民(min)(min)所(suo)接受,維(wei)(wei)(wei)(wei)C沖(chong)劑(ji)(ji)、維(wei)(wei)(wei)(wei)C、E復合沖(chong)劑(ji)(ji)、復合維(wei)(wei)(wei)(wei)生(sheng)(sheng)(sheng)(sheng)素(su)片等維(wei)(wei)(wei)(wei)生(sheng)(sheng)(sheng)(sheng)素(su)保(bao)(bao)健(jian)(jian)品(pin)(pin)供不應求(qiu),一個巨大的(de)維(wei)(wei)(wei)(wei)生(sheng)(sheng)(sheng)(sheng)素(su)保(bao)(bao)健(jian)(jian)品(pin)(pin)市(shi)場(chang)(chang)正(zheng)在(zai)快(kuai)速形成(cheng)(cheng)。