產品概況:
黎(li)(li)紅(hong)鮮(xian)(xian)花(hua)椒油(you)(you)(黎(li)(li)紅(hong)牌(pai)(pai)),系(xi)(xi)四川(chuan)五(wu)豐黎(li)(li)紅(hong)食(shi)品(pin)(pin)有(you)限公(gong)司(原(yuan)漢源三九(jiu)黎(li)(li)紅(hong)食(shi)品(pin)(pin)有(you)限公(gong)司)首(shou)創(chuang)產(chan)(chan)品(pin)(pin)。是選用(yong)具有(you)兩千多(duo)年(nian)種植史的(de)(de)(de)(de)漢源新鮮(xian)(xian)花(hua)椒,配(pei)以綠(lv)色(se)食(shi)品(pin)(pin)菜籽油(you)(you),用(yong)自行研(yan)發(fa)獲得國(guo)家(jia)(jia)發(fa)明專利的(de)(de)(de)(de)現代工藝設備、通過微(wei)機管控(kong)標準,按“用(yong)心(xin)(xin)選料、精心(xin)(xin)制(zhi)作、持續改(gai)進,不(bu)斷滿(man)足顧客的(de)(de)(de)(de)消費需求”為(wei)質量方針精心(xin)(xin)制(zhi)作,實施了(le)(le)(le)綠(lv)色(se)食(shi)品(pin)(pin)質量追溯碼(ma),實現了(le)(le)(le)從“土(tu)地(di)到餐桌”的(de)(de)(de)(de)全程質量可追溯控(kong)制(zhi)。產(chan)(chan)品(pin)(pin)在(zai)2004年(nian)2月12日被國(guo)家(jia)(jia)質量監(jian)督檢疫總局,認定為(wei)原(yuan)產(chan)(chan)地(di)域(yu)保護產(chan)(chan)品(pin)(pin)。公(gong)告(gao)號(hao)為(wei)2004年(nian)第3號(hao),產(chan)(chan)品(pin)(pin)標準編號(hao)為(wei):NY/T2111—2011;保護范圍為(wei)四川(chuan)五(wu)豐黎(li)(li)紅(hong)鮮(xian)(xian)花(hua)椒油(you)(you)系(xi)(xi)列產(chan)(chan)品(pin)(pin)。產(chan)(chan)品(pin)(pin)主要質量特色(se)是:無添加劑、無污染、非轉(zhuan)基因(yin)、綠(lv)色(se)安全,既保持了(le)(le)(le)天然的(de)(de)(de)(de)營(ying)養(yang)成分(fen),又(you)未(wei)影(ying)響花(hua)椒鮮(xian)(xian)香之美的(de)(de)(de)(de)品(pin)(pin)質。具有(you)“清醇麻香、味(wei)美諧調(diao)(diao)”的(de)(de)(de)(de)獨特風格。是烹制(zhi)川(chuan)菜和各類菜系(xi)(xi)的(de)(de)(de)(de)正中調(diao)(diao)味(wei)品(pin)(pin)。穩定的(de)(de)(de)(de)品(pin)(pin)質協調(diao)(diao)地(di)激發(fa)了(le)(le)(le)人的(de)(de)(de)(de)視覺、嗅(xiu)覺、味(wei)覺三種美感的(de)(de)(de)(de)最(zui)佳(jia)享受(shou),體現了(le)(le)(le)中國(guo)“中庸”文(wen)化的(de)(de)(de)(de)極高境界,因(yin)此黎(li)(li)紅(hong)花(hua)椒油(you)(you)深受(shou)消費者(zhe)喜愛。產(chan)(chan)品(pin)(pin)營(ying)銷(xiao)海內外,聞名(ming)(ming)遐邇。先后榮獲國(guo)家(jia)(jia)綠(lv)色(se)食(shi)品(pin)(pin)、清真食(shi)品(pin)(pin)、有(you)機花(hua)椒認證產(chan)(chan)品(pin)(pin)和質量信用(yong)等級AAA級、97年(nian)中國(guo)食(shi)品(pin)(pin)名(ming)(ming)牌(pai)(pai)、四川(chuan)歷屆名(ming)(ming)牌(pai)(pai)、中國(guo)首(shou)屆川(chuan)菜十(shi)佳(jia)調(diao)(diao)味(wei)品(pin)(pin)等稱號(hao)。
地標地理:
四(si)(si)(si)川(chuan)漢(han)源(yuan)縣(xian)位(wei)(wei)于四(si)(si)(si)川(chuan)省西(xi)部,地(di)(di)處四(si)(si)(si)川(chuan)盆地(di)(di)與(yu)青藏(zang)高原的(de)(de)過度(du)(du)地(di)(di)帶,在(zai)(zai)海拔900—2000米的(de)(de)地(di)(di)區(qu),肥沃富含鈣等(deng)有(you)機質(zhi)的(de)(de)砂壤土(tu)、中壤土(tu),PH 6.5—8.0之間,非常適宜于花(hua)椒(jiao)生(sheng)長(chang)。由于獨(du)特(te)的(de)(de)生(sheng)態環境,潤育(yu)的(de)(de)花(hua)椒(jiao)芳香油(you)含量(liang)在(zai)(zai)7.3以上,具有(you)“油(you)重粒大、色澤丹紅(hong)(hong)(hong)、芳香濃郁、醇麻可(ke)口”的(de)(de)特(te)點(dian)。該地(di)(di)區(qu)所屬鄉(xiang)鎮都(dou)是漢(han)源(yuan)中高山地(di)(di)區(qu),遠離城市(shi)污染(ran)、土(tu)質(zhi)氣候適應性強(qiang),熟(shu)化程度(du)(du)高,所產花(hua)椒(jiao)純天然(ran)、無(wu)公(gong)(gong)害、品質(zhi)最(zui)佳,是中國花(hua)椒(jiao)杰出的(de)(de)代(dai)表(biao)。四(si)(si)(si)川(chuan)雅安市(shi)政府為(wei)保(bao)證名牌(pai)產品黎(li)(li)(li)(li)紅(hong)(hong)(hong)鮮(xian)花(hua)椒(jiao)油(you)(黎(li)(li)(li)(li)紅(hong)(hong)(hong)牌(pai))的(de)(de)卓(zhuo)越品質(zhi),保(bao)護消費者的(de)(de)利(li)益,將(jiang)該產品所用主要原料花(hua)椒(jiao)來源(yuan)地(di)(di)域界定在(zai)(zai)縣(xian)內清溪(xi)、建黎(li)(li)(li)(li)、宜東、三(san)交(jiao)、梨園、西(xi)溪(xi)等(deng)鄉(xiang)鎮范圍內,坐標位(wei)(wei)置為(wei)東經(jing)102 0 16‘至1030 01’,北(bei)緯29005‘至29043’之間;將(jiang)黎(li)(li)(li)(li)紅(hong)(hong)(hong)鮮(xian)花(hua)椒(jiao)油(you)(黎(li)(li)(li)(li)紅(hong)(hong)(hong)牌(pai))生(sheng)產經(jing)營(ying)單(dan)位(wei)(wei)地(di)(di)理(li)位(wei)(wei)置界定在(zai)(zai)漢(han)源(yuan)三(san)九黎(li)(li)(li)(li)紅(hong)(hong)(hong)食(shi)品有(you)限(xian)公(gong)(gong)司(現四(si)(si)(si)川(chuan)五豐黎(li)(li)(li)(li)紅(hong)(hong)(hong)食(shi)品有(you)限(xian)公(gong)(gong)司),公(gong)(gong)司位(wei)(wei)于空氣清新無(wu)污染(ran)的(de)(de)四(si)(si)(si)川(chuan)省漢(han)源(yuan)縣(xian)食(shi)品工業園區(qu)。
文化背景:
漢源(yuan)(yuan)花(hua)(hua)椒(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)栽培歷史(shi)達(da)2000多年(nian)(nian)(nian),品質(zhi)居全國之冠(guan),馳名中(zhong)外,因其大(da)椒(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)粒附二并蒂小粒又稱(cheng)“娃(wa)娃(wa)椒(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)”,據(ju)縣(xian)志記載:從(cong)唐朝(chao)元和年(nian)(nian)(nian)(公(gong)(gong)元806—820年(nian)(nian)(nian))起就(jiu)列為(wei)皇室宮廷貢(gong)(gong)品。到(dao)清(qing)(qing)光緒二十九年(nian)(nian)(nian)(1903),清(qing)(qing)溪(xi)縣(xian)正堂雷橡榮察覺(jue)衙役、鄉(xiang)約等借(jie)收貢(gong)(gong)椒(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)索擾鄉(xiang)民,上(shang)書(shu)懇請(qing)花(hua)(hua)椒(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)免(mian)貢(gong)(gong),大(da)憲批文豁免(mian)貢(gong)(gong)椒(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao),豎免(mian)貢(gong)(gong)碑于牛市坡(po),以(yi)(yi)示鼓勵生(sheng)(sheng)產。據(ju)中(zhong)科院測(ce)定漢源(yuan)(yuan)花(hua)(hua)椒(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)芳香油(you)含量達(da)7克以(yi)(yi)上(shang),比其它產地花(hua)(hua)椒(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)高出一倍(bei),其花(hua)(hua)椒(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)香麻皆為(wei)群椒(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)之冠(guan)。曾(ceng)有“家有黎(li)椒(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)十里香”的(de)美譽。2001年(nian)(nian)(nian)被國家林(lin)業局授予《中(zhong)國花(hua)(hua)椒(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)之鄉(xiang)》稱(cheng)號。因漢源(yuan)(yuan)縣(xian)古為(wei)黎(li)州(zhou)、清(qing)(qing)溪(xi)縣(xian),故漢源(yuan)(yuan)花(hua)(hua)椒(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)又名黎(li)椒(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)、清(qing)(qing)椒(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)、漢椒(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)。花(hua)(hua)椒(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)為(wei)暗紅(hong)色,所以(yi)(yi),公(gong)(gong)司以(yi)(yi)黎(li)紅(hong)鮮花(hua)(hua)椒(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)油(you)(黎(li)州(zhou)紅(hong)椒(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao))為(wei)品牌冠(guan)名,既弘(hong)揚傳(chuan)承(cheng)了花(hua)(hua)椒(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)(jiao)的(de)悠久(jiu)歷史(shi),又彰顯了企業旭日東(dong)升的(de)旺盛生(sheng)(sheng)命力(li)。
漢源民間煎制花椒油始于明末清初,由于土法煉制,設備(bei)簡陋、規模狹小(xiao)、衛生條件差,導致產(chan)品產(chan)量(liang)低、質量(liang)不穩定,只(zhi)能供(gong)自己食用或饋贈親友,未(wei)能真(zhen)正形成商(shang)品推向市(shi)場。
1976年(nian),漢(han)源(yuan)(yuan)(yuan)縣供銷社土產(chan)(chan)公(gong)司(si)在花(hua)椒(jiao)產(chan)(chan)地建黎鄉創辦第一座花(hua)椒(jiao)油(you)廠,在總結(jie)民間傳統(tong)工(gong)藝的基礎上,采(cai)用科學的手(shou)段與(yu)(yu)現代(dai)化大(da)生(sheng)(sheng)(sheng)產(chan)(chan)相結(jie)合(he)方式,通過(guo)不(bu)斷試驗(yan)、摸(mo)索創新(xin),研(yan)發生(sheng)(sheng)(sheng)產(chan)(chan)了(le)漢(han)源(yuan)(yuan)(yuan)黎紅(hong)(hong)鮮花(hua)椒(jiao)油(you)(黎紅(hong)(hong)牌(pai)(pai))。從此花(hua)椒(jiao)油(you)質(zhi)(zhi)量(liang)和品質(zhi)(zhi)不(bu)斷提高,企(qi)業(ye)步入社會化大(da)生(sheng)(sheng)(sheng)產(chan)(chan)軌道。1987年(nian),該企(qi)業(ye)與(yu)(yu)四川農業(ye)大(da)學及其(qi)他(ta)科研(yan)單位聯姻,實施技術(shu)改造,引進新(xin)工(gong)藝、新(xin)設備(bei)(bei),在漢(han)源(yuan)(yuan)(yuan)九(jiu)襄(xiang)鎮建年(nian)產(chan)(chan)3000噸(dun)規(gui)模的新(xin)花(hua)椒(jiao)油(you)廠,使企(qi)業(ye)不(bu)斷擴張。1999年(nian)漢(han)源(yuan)(yuan)(yuan)花(hua)椒(jiao)油(you)廠與(yu)(yu)雅安三九(jiu)藥(yao)業(ye)合(he)資(zi)組建漢(han)源(yuan)(yuan)(yuan)三九(jiu)黎紅(hong)(hong)食品有限公(gong)司(si),2009年(nian)因三九(jiu)股(gu)東股(gu)權轉讓(rang)給華潤五豐,企(qi)業(ye)改為(wei)四川五豐黎紅(hong)(hong)食品有限公(gong)司(si)。經過(guo)十(shi)幾年(nian)的生(sheng)(sheng)(sheng)產(chan)(chan)經營與(yu)(yu)發展,漢(han)源(yuan)(yuan)(yuan)黎紅(hong)(hong)鮮花(hua)椒(jiao)油(you)(黎紅(hong)(hong)牌(pai)(pai))產(chan)(chan)銷量(liang)由200噸(dun)上升為(wei)二0一三年(nian)的9100噸(dun),企(qi)業(ye)生(sheng)(sheng)(sheng)產(chan)(chan)規(gui)模達到(dao)了(le)2萬噸(dun)。公(gong)司(si)現已成(cheng)為(wei)國(guo)內行業(ye)產(chan)(chan)量(liang)最(zui)大(da)、質(zhi)(zhi)量(liang)最(zui)優(you)、檢(jian)測齊備(bei)(bei)、技術(shu)先進的現代(dai)化花(hua)椒(jiao)油(you)生(sheng)(sheng)(sheng)產(chan)(chan)企(qi)業(ye)。成(cheng)為(wei)四川省農產(chan)(chan)品加(jia)工(gong)示范企(qi)業(ye)、農業(ye)產(chan)(chan)業(ye)化重點(dian)龍(long)頭(tou)企(qi)業(ye)、最(zui)佳誠信企(qi)業(ye)。