本屆(jie)農(nong)(nong)交(jiao)會以“禮贊(zan)七十華(hua)誕(dan)，做強農(nong)(nong)業(ye)(ye)(ye)品(pin)牌(pai)，助(zhu)力鄉村(cun)振興”為(wei)主題，為(wei)期4天，展(zhan)(zhan)(zhan)(zhan)覽(lan)展(zhan)(zhan)(zhan)(zhan)示(shi)面積(ji)約13萬平方(fang)(fang)米，設(she)立(li)綜合成就(jiu)展(zhan)(zhan)(zhan)(zhan)區、扶貧展(zhan)(zhan)(zhan)(zhan)區、特(te)大(da)(da)(da)型(xing)企業(ye)(ye)(ye)館(guan)等(deng)18個(ge)專(zhuan)業(ye)(ye)(ye)展(zhan)(zhan)(zhan)(zhan)區。現(xian)場(chang)舉辦全國農(nong)(nong)業(ye)(ye)(ye)品(pin)牌(pai)專(zhuan)場(chang)推介活動、中國農(nong)(nong)業(ye)(ye)(ye)品(pin)牌(pai)建設(she)高峰論壇(tan)、數(shu)字農(nong)(nong)業(ye)(ye)(ye)農(nong)(nong)村(cun)發展(zhan)(zhan)(zhan)(zhan)論壇(tan)等(deng)10場(chang)重大(da)(da)(da)活動。展(zhan)(zhan)(zhan)(zhan)出規模之大(da)(da)(da)、參展(zhan)(zhan)(zhan)(zhan)方(fang)(fang)數(shu)量之多(duo)，刷新了農(nong)(nong)交(jiao)會的紀錄。

與(yu)往屆(jie)相比(bi)，本屆(jie)農(nong)交會著力創(chuang)新(xin)，首(shou)次(ci)以(yi)編年史形(xing)式設(she)立(li)農(nong)業農(nong)村(cun)綜合成(cheng)就(jiu)展(zhan)(zhan)(zhan)區(qu)，展(zhan)(zhan)(zhan)示(shi)新(xin)中(zhong)國(guo)成(cheng)立(li)70年來農(nong)業農(nong)村(cun)重要發(fa)(fa)(fa)展(zhan)(zhan)(zhan)成(cheng)就(jiu)，分(fen)享“三農(nong)”發(fa)(fa)(fa)展(zhan)(zhan)(zhan)的(de)(de)中(zhong)國(guo)智(zhi)慧、中(zhong)國(guo)方案和中(zhong)國(guo)經驗。且市(shi)(shi)場(chang)化(hua)取得(de)實質性進展(zhan)(zhan)(zhan)，首(shou)次(ci)打破省級農(nong)業農(nong)村(cun)部門招展(zhan)(zhan)(zhan)組展(zhan)(zhan)(zhan)的(de)(de)模式，面向市(shi)(shi)場(chang)專業化(hua)招展(zhan)(zhan)(zhan)招商，進一步厘清政府和市(shi)(shi)場(chang)職能(neng)，激發(fa)(fa)(fa)展(zhan)(zhan)(zhan)會發(fa)(fa)(fa)展(zhan)(zhan)(zhan)內(nei)生動力。

本屆農(nong)交會(hui)首次(ci)由政府支持指導(dao)行(xing)業(ye)協會(hui)和科(ke)研(yan)院(yuan)所發布中國農(nong)業(ye)品(pin)牌(pai)目錄、公(gong)益性價值評估和影響力(li)指數。將中國農(nong)業(ye)品(pin)牌(pai)建設高峰論(lun)(lun)壇設定為主(zhu)論(lun)(lun)壇，34個縣市長(chang)在全國農(nong)業(ye)品(pin)牌(pai)專場(chang)推介活(huo)動(dong)中登臺推介。

此外，貿(mao)易合作規(gui)模(mo)(mo)空前(qian)(qian)，首次大規(gui)模(mo)(mo)集聚行業龍(long)頭企業，中(zhong)國500強企業中(zhong)有104家涉農(nong)企業參展(zhan)。農(nong)交會以線(xian)上線(xian)下聯動邀約(yue)采(cai)(cai)購(gou)商，開展(zhan)前(qian)(qian)，大型(xing)重點采(cai)(cai)購(gou)企業意向采(cai)(cai)購(gou)金(jin)額已突破100億元。