本屆(jie)農(nong)(nong)交會(hui)以“禮贊七十華誕，做強農(nong)(nong)業品牌(pai)(pai)，助力鄉村振興”為主題，為期4天(tian)，展(zhan)(zhan)覽(lan)展(zhan)(zhan)示面積約13萬平方米，設立綜合(he)成(cheng)就展(zhan)(zhan)區、扶貧展(zhan)(zhan)區、特大(da)型企(qi)業館等18個專業展(zhan)(zhan)區。現場(chang)舉辦全國(guo)農(nong)(nong)業品牌(pai)(pai)專場(chang)推介活動、中國(guo)農(nong)(nong)業品牌(pai)(pai)建設高峰論壇、數(shu)(shu)字農(nong)(nong)業農(nong)(nong)村發展(zhan)(zhan)論壇等10場(chang)重大(da)活動。展(zhan)(zhan)出規模之(zhi)大(da)、參展(zhan)(zhan)方數(shu)(shu)量之(zhi)多(duo)，刷新了(le)農(nong)(nong)交會(hui)的紀錄。

與往(wang)屆(jie)(jie)相(xiang)比，本屆(jie)(jie)農(nong)(nong)(nong)交會(hui)著力創(chuang)新，首(shou)次以(yi)編年(nian)史(shi)形(xing)式(shi)設立(li)農(nong)(nong)(nong)業(ye)農(nong)(nong)(nong)村綜合成(cheng)就展(zhan)(zhan)(zhan)區，展(zhan)(zhan)(zhan)示新中(zhong)(zhong)國成(cheng)立(li)70年(nian)來農(nong)(nong)(nong)業(ye)農(nong)(nong)(nong)村重(zhong)要(yao)發展(zhan)(zhan)(zhan)成(cheng)就，分享“三農(nong)(nong)(nong)”發展(zhan)(zhan)(zhan)的中(zhong)(zhong)國智慧、中(zhong)(zhong)國方案和中(zhong)(zhong)國經(jing)驗(yan)。且市(shi)場化取得實質性(xing)進(jin)展(zhan)(zhan)(zhan)，首(shou)次打(da)破(po)省級農(nong)(nong)(nong)業(ye)農(nong)(nong)(nong)村部(bu)門(men)招展(zhan)(zhan)(zhan)組展(zhan)(zhan)(zhan)的模式(shi)，面向(xiang)市(shi)場專業(ye)化招展(zhan)(zhan)(zhan)招商，進(jin)一(yi)步厘清政(zheng)府(fu)和市(shi)場職能，激發展(zhan)(zhan)(zhan)會(hui)發展(zhan)(zhan)(zhan)內生動(dong)力。

本屆農交會首次由政府(fu)支持指導行業(ye)(ye)(ye)協(xie)會和(he)(he)科研院(yuan)所(suo)發布中(zhong)(zhong)國(guo)農業(ye)(ye)(ye)品牌目錄、公益性價(jia)值(zhi)評估和(he)(he)影響力(li)指數。將中(zhong)(zhong)國(guo)農業(ye)(ye)(ye)品牌建(jian)設(she)高峰論壇(tan)設(she)定為主論壇(tan)，34個縣(xian)市長在全(quan)國(guo)農業(ye)(ye)(ye)品牌專場(chang)推(tui)介(jie)活動中(zhong)(zhong)登臺推(tui)介(jie)。

此外(wai)，貿易合(he)作(zuo)規模空前，首次大規模集(ji)聚(ju)行業(ye)龍頭企業(ye)，中(zhong)國500強企業(ye)中(zhong)有104家涉(she)農企業(ye)參展(zhan)。農交會(hui)以線(xian)上線(xian)下聯動(dong)邀約采購商，開展(zhan)前，大型重點采購企業(ye)意向采購金(jin)額已突破100億元。