零食店店(dian)(dian)(dian)址(zhi)選(xuan)(xuan)擇好了(le),就(jiu)能有效地(di)(di)規(gui)避(bi)風險,帶動(dong)零(ling)食(shi)(shi)(shi)店(dian)(dian)(dian)發展。那么零(ling)食(shi)(shi)(shi)店(dian)(dian)(dian)開(kai)店(dian)(dian)(dian)如(ru)何選(xuan)(xuan)址(zhi)?零(ling)食(shi)(shi)(shi)店(dian)(dian)(dian)選(xuan)(xuan)址(zhi)考察客(ke)源(yuan)、零(ling)食(shi)(shi)(shi)店(dian)(dian)(dian)選(xuan)(xuan)址(zhi)注意(yi)(yi)競(jing)爭(zheng)對手、零(ling)食(shi)(shi)(shi)店(dian)(dian)(dian)選(xuan)(xuan)址(zhi)注意(yi)(yi)租(zu)金費(fei)用可以幫助加(jia)盟商找(zhao)到合(he)適的店(dian)(dian)(dian)址(zhi)。接下來(lai)請跟(gen)Maigoo小編一起詳(xiang)細了(le)解零(ling)食(shi)(shi)(shi)店(dian)(dian)(dian)開(kai)店(dian)(dian)(dian)的選(xuan)(xuan)址(zhi)方法,看(kan)看(kan)零(ling)食(shi)(shi)(shi)店(dian)(dian)(dian)適合(he)開(kai)在什么地(di)(di)方。
Maigoo小(xiao)編建議加(jia)盟(meng)商(shang)在進(jin)行(xing)(xing)零(ling)(ling)食店(dian)選址時,需要注意(yi)考察周(zhou)邊客(ke)源(yuan)(yuan)(yuan),零(ling)(ling)食店(dian)的(de)(de)收益主要是(shi)依靠消費(fei)者(zhe)進(jin)店(dian)選購(gou)來獲得利潤,如果沒(mei)有客(ke)源(yuan)(yuan)(yuan),那么零(ling)(ling)食店(dian)的(de)(de)經營就會面臨困境。因此加(jia)盟(meng)商(shang)可以(yi)進(jin)行(xing)(xing)客(ke)源(yuan)(yuan)(yuan)調查,在早上、中午、晚(wan)上三個時段(duan)對意(yi)向店(dian)址進(jin)行(xing)(xing)客(ke)源(yuan)(yuan)(yuan)統(tong)計。客(ke)源(yuan)(yuan)(yuan)越(yue)多,加(jia)盟(meng)商(shang)開零(ling)(ling)食店(dian)就越(yue)有收益。
零(ling)食(shi)(shi)店(dian)在(zai)選(xuan)址時,需要注意考(kao)察周邊是(shi)否(fou)已經有零(ling)食(shi)(shi)店(dian),如果沒有,加盟(meng)商就可(ke)以(yi)(yi)在(zai)那里開店(dian);如果已經有類(lei)似的(de)零(ling)食(shi)(shi)店(dian),那么加盟(meng)商就需要了解零(ling)食(shi)(shi)店(dian)競(jing)(jing)爭(zheng)對(dui)(dui)手(shou)的(de)產(chan)品(pin)價格、店(dian)面規模(mo)、服(fu)務質量以(yi)(yi)及輻射范圍(wei)等等。Maigoo小編認為對(dui)(dui)競(jing)(jing)爭(zheng)對(dui)(dui)手(shou)做出(chu)詳細的(de)評(ping)估,可(ke)以(yi)(yi)幫(bang)助加盟(meng)商了解當地(di)零(ling)食(shi)(shi)店(dian)市場競(jing)(jing)爭(zheng)情(qing)況,針對(dui)(dui)性的(de)選(xuan)擇店(dian)址。
租金是(shi)零(ling)(ling)食店(dian)(dian)成本支出的一個大頭,因(yin)此要想(xiang)選擇一個好的零(ling)(ling)食店(dian)(dian)店(dian)(dian)址,Maigoo小編建(jian)議(yi)加(jia)盟商可以(yi)從租金費用(yong)入手考(kao)察。可以(yi)到當地店(dian)(dian)鋪出租交流APP進行店(dian)(dian)鋪租金考(kao)察,了解相(xiang)同規模(mo)、類(lei)似(si)地段的零(ling)(ling)食店(dian)(dian)資金是(shi)多少,這(zhe)樣就能選擇出租金費用(yong)合(he)適的零(ling)(ling)食店(dian)(dian)店(dian)(dian)址。
零食不(bu)僅(jin)僅(jin)是有(you)消費能(neng)力(li)的(de)群體喜(xi)歡吃(chi),學(xue)生(sheng)們也(ye)很喜(xi)歡吃(chi)零食。因此Maigoo小編建議加盟商(shang)可以(yi)將零食店開(kai)在學(xue)校附近,吸引(yin)喜(xi)歡吃(chi)零食的(de)學(xue)生(sheng)。在學(xue)校附近開(kai)零食店,還(huan)能(neng)與其他文具店,快餐店形成購物廣場,擴大零食店自身知名度。
一般(ban)(ban)來(lai)說,白領都是(shi)零食(shi)的消費主力軍,將零食(shi)店(dian)開在(zai)辦(ban)公(gong)樓附近,在(zai)上班(ban)中途或是(shi)午休時間,白領們都會三(san)三(san)兩(liang)兩(liang)結伴下來(lai)到加(jia)盟商(shang)的零食(shi)店(dian)進行(xing)挑選。但(dan)Maigoo小編認為由于(yu)辦(ban)公(gong)樓一般(ban)(ban)都在(zai)寫字樓里,如果要將零食(shi)店(dian)開在(zai)辦(ban)公(gong)樓下,那么就需要考慮租金成本。
Maigoo小編認為(wei)零(ling)食店可以開在工(gong)業園(yuan)(yuan)(yuan)區里面(mian),如果能將零(ling)食店開在共(gong)工(gong)業園(yuan)(yuan)(yuan)區里面(mian),那(nei)么園(yuan)(yuan)(yuan)區里面(mian)的(de)員工(gong)都會選(xuan)擇到加盟商(shang)的(de)零(ling)食店進行購買消(xiao)費,并且(qie)因(yin)為(wei)工(gong)業園(yuan)(yuan)(yuan)區遠(yuan)離市中心、交通不便,許(xu)多店鋪(pu)都沒有,因(yin)此在工(gong)業園(yuan)(yuan)(yuan)區開零(ling)食店競(jing)爭(zheng)力(li)也(ye)會小很多。